Products

Keeping the sun off your hands shouldn't feel like wearing oven mitts. Our Sun Gloves provide all the protection you need from the elements, without hindering rod feel or dexterity when handling lines or tying flies.

Lighter, stronger, smarter. With an updated material package treated with a DWR finish made without intentionally added PFAS; a refined, thoughtful feature set; and an innovative evolution of sizing, patterning and fit, our toughest all-season waders work more efficiently, fish harder and function better in all performance benchmarks. Made in a Fair Trade Certified™ factory.

Classic cool-weather gloves constructed from warm, lightweight Synchilla® fleece that wicks moisture and dries quickly.

As anglers, we see firsthand the dramatic effects of climate change on our fisheries and, ultimately, our planet. We must protect our home waters and keeping plastics out of marine environments is key. The Take a Stand Trucker Hat has a brim made of Bureo’s fully traceable NetPlus® 100% recycled fishing nets. This classic mid-crown trucker hat features an organic cotton front, a recycled polyester-mesh back and an adjustable snap closure. Made in a Fair Trade Certified™ factory.

Warm, windproof, water-resistant – the Nano Puff® Hoody uses incredibly lightweight and highly compressible 60-g PrimaLoft® Gold Insulation Eco 100% postconsumer recycled polyester with P.U.R.E.™ (Produced Using Reduced Emissions) technology, wrapped in a 100% recycled polyester shell and lining. Made in a Fair Trade Certified™ factory.

Built for comfort and unconstrained movement, these multifunctional, all-season pants are made of lightweight 94% nylon (62% recycled)/6% spandex with a DWR (durable water repellent) finish and 50+ UPF sun protection. Inseam is 32"; also available in 30" inseam.

A relaxed, half-zip marsupial fleece built with warm Synchilla® 100% recycled polyester. Made in a Fair Trade Certified™ factory.

Simple and unpretentious, our trusted Torrentshell 3L Rain Jacket meets Patagonia’s H2No® Performance Standard for exceptional waterproof/breathable performance. Torrentshell provides all-day comfort and long-lasting waterproof durability, and this 3-layer shell contains fabric, membrane and DWR finish that are made without intentionally added PFAS. Made in a Fair Trade Certified™ factory.

Simple and unpretentious, our trusted Torrentshell 3L Pants use 3-layer H2No® Performance Standard technology for exceptional waterproof/breathable performance, all-day comfort and long-lasting waterproof durability. Fair Trade Certified™ sewn.

Built of 100% recycled nylon, this packable, durable and breathable bucket hat keeps the sun off without getting soggy or stuffy on hot days. Fair Trade Certified™ sewn.

Simple and unpretentious, our trusted Torrentshell 3L Jacket uses 3-layer H2No® Performance Standard technology for exceptional waterproof/breathable performance, all-day comfort, and long-lasting waterproof durability. Fair Trade Certified™ sewn.

3-layer waterproof/breathable H2No® Performance Standard shell provides the highest levels of comfort and performance, and long-term waterproof durability; Fair Trade Certified™ sewn

Two-way-adjustable hood with a laminated visor rolls down and stows with a simplified cord-and-hook design

The microfleece-lined neck provides comfort and protects with a waterproof/breathable barrier

Snag-free center-front zipper with external and internal storm flaps and zipper-garage chin guard

Two zippered handwarmer pockets and venting pit zips; all with welted exterior storm flaps and DWR (durable water repellent)-treated zippers

Self-fabric hook-and-loop cuff closures and an adjustable drawcord hem seal out precipitation

Jacket self-stuffs into left handwarmer pocket with carabiner clip-in loop

Perfect for minimalist wet wading, our comfortable, durable, neoprene-free Yulex® wader booties are made with 85% natural rubber and 15% synthetic rubber by polymer content. The fold-down gravel guards attach to wading-boot laces with hooks. Fair Trade Certified™ sewn.

A Classic Nymph for every Fly Box

Probably the most used nymph where Mayflies are present. A must for every fly box.

Pisces 60cm retractable zinger.Â

A fantastic fly for searching rivers and lakes!

Primal Conquest Fly Rod Kit Includes 

Primal Conquest rod

FlyLabs Exo Reel

Airflo Coil Fly Line

PRIMAL POINT FRESHWATER FLY FISHING RODS
Presentations must be on POINT when fishing tight twigwaters and skinny streams, which is where the shorter length and slower action of these rods shine.
Ultra high modulus 64MSI blanks
Low shine stealth black finish
UHC - Ultra Light Helical Core
ANR - Amplified Nano Resin
Codura rod tube with carry strap
Cloth rod bag
4pc travel design
Supported by Primal Quick Fix warranty service
PRIMAL POINT MID FLEX FRESHWATER    7'11"    #3    4pc
PRIMAL POINT MID FLEX FRESHWATER    7'11"    #4    4pc
PRIMAL POINT MID FLEX FRESHWATER    8'9"    #4    4pc
PRIMAL POINT MID FLEX FRESHWATER    8'9"    #5    4pc

  

Primal’s new Compressed Carbon Chain (CCC) technology utilises an incredibly low mass oblique exterior carbon wrap that constricts at a high rate during the curing process to compress the rod’s longitudinal fibres to create a denser, stronger blank with higher sensitivity, quicker recovery and ultra-light swing weight.

CCC rods combine with Ultra-Light Helical Core, to create intelligent rods that support hoop strength and stabilise the blank in flex. The graphene nano in Primal rods is there for a purpose, not just for pixie dust. Nano works best with compression fibres, so we use it to improve axial resilience and not just so we can add in an extra buzzword.

The end result is that the Primal RAW is a freshwater fly rod that outperforms other overpriced rods at a price that means the only bank you will hit is the far one.  

• Primal CCC - Compressed Carbon Chain Technology
• Ultra high modulus 64MSI Toray Carbon blanks
• UHC - Ultra Light Helical Core
• ANR - Amplified Nano Resin
• ABS Moulded rod tube with carry strap
• Cloth rod bag
• 4pc travel design
• Supported by Primal Quick Fix warranty service

INTRODUCING THE NEW PRIMAL RAW CCC COMPRESSED CARBON TECHNOLOGY

Primal’s new Compressed Carbon Chain (CCC) technology utilises an incredibly low mass oblique exterior carbon wrap that constricts at a high rate during the curing process to compress the rod’s longitudinal fibres to create a denser, stronger blank with higher sensitivity, quicker recovery and ultra-light swing weight.

CCC rods combine with Ultra-Light Helical Core, to create intelligent rods that support hoop strength and stabilise the blank in flex. The graphene nano in Primal rods is there for a purpose, not just for pixie dust. Nano works best with compression fibres, so we use it to improve axial resilience and not just so we can add in an extra buzzword.

The end result is that the Primal RAW is a freshwater fly rod that outperforms other overpriced rods at a price that means the only bank you will hit is the far one.  

• Primal CCC - Compressed Carbon Chain Technology
• Ultra high modulus 64MSI Toray Carbon blanks
• UHC - Ultra Light Helical Core
• ANR - Amplified Nano Resin
• ABS Moulded rod tube with carry strap
• Cloth rod bag
• 4pc travel design
• Supported by Primal Quick Fix warranty service

• Multi modulus blanks
• Low shine stealth green finish
• LFA - Longitudinal Fibre Alignment
• LMS - Low Mass Scrim
• Codura rod tube with carry strap
• Cloth rod bag
• 4pc travel design
• Supported by Primal Quick Fix warranty service